Digital automation & marketing

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Search Engine Marketing (SEM)

Search Engine Marketing (SEM) involves using paid strategies like Google Ads to increase visibility and drive traffic to your website through search engine results.
Pay-Per-Click (PPC) Advertising Search Engine Optimization (SEO)
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Content Marketing

Content Marketing focuses on creating and sharing valuable content to attract, engage, and retain a target audience, ultimately driving profitable customer actions.
Blogging Video Content Infographics Ebooks/Whitepapers Case Studies
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Social Media Marketing (SMM)

Social Media Marketing (SMM) leverages platforms like Facebook, Instagram, and LinkedIn to engage with audiences, build brand awareness, and drive conversions through organic and paid content.
Organic Social Media Paid Social Media Advertising Influencer Marketing
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Email Marketing

Email Marketing involves sending targeted emails to a list of subscribers to nurture relationships, promote products, and drive conversions.
Newsletters Drip Campaigns Promotional Emails
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Influencer Marketing

Influencer Marketing involves collaborating with influential figures on social media to promote your brand, increasing visibility and credibility among their followers.
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Video Marketing

Video Marketing uses engaging video content to connect with audiences, tell your brand story, and drive awareness, engagement, and conversions.
YouTube Marketing Live Streaming Short-Form Videos
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Mobile Marketing

Mobile Marketing targets customers through their mobile devices, using strategies like SMS, apps, and mobile-optimized content to drive engagement and conversions.
App-Based Marketing SMS Marketing Mobile-Responsive Websites
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Display Advertising

Display Advertising uses visual ads, such as banners and sidebars, on websites to increase brand awareness and drive traffic to your business.
Banner Ads Native Advertising Retargeting Ads
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Analytics and Data-Driven Marketing

Analytics and Data-Driven Marketing uses data insights to optimize marketing strategies, measure performance, and make informed decisions for better targeting and ROI.
Web Analytics A/B Testing Customer Behavior Analysis
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Influencer and Advocacy Marketing

Influencer and Advocacy Marketing harnesses the power of influencers and brand advocates to promote your products, building trust and expanding your reach.
Employee Advocacy Brand Ambassadors
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Conversational Marketing

Conversational Marketing engages customers through real-time conversations, using tools like live chat and chatbots to provide personalized experiences and drive conversions.
Chatbots Live Chat
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Programmatic Advertising

Programmatic Advertising automates the buying and placement of ads using AI to target specific audiences in real-time, optimizing campaigns for efficiency and effectiveness.
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Voice Search Optimization

Voice Search Optimization enhances your website's visibility by optimizing content for voice search, ensuring better results on voice-activated devices like smart speakers and mobile assistants.
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Augmented Reality (AR) and Virtual Reality (VR) Marketing

Augmented Reality (AR) and Virtual Reality (VR) Marketing use immersive technology to create interactive and engaging experiences, enhancing customer engagement and driving brand awareness.
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Online Reputation Management

Online Reputation Management focuses on monitoring and improving a brand's online presence, addressing negative feedback, and promoting positive content to enhance public perception.

Pricing

Starting from 29,999 +gst

knowledge base

Everything you need to know about services and solutions

Digital automation & marketing uses technology and software to automate repetitive marketing tasks, such as email campaigns and social media posting. It works by setting predefined triggers and workflows that respond to user actions, such as sending a follow-up email after someone subscribes to a newsletter. This allows businesses to engage customers efficiently and at scale, improving productivity and enhancing the customer experience.

Digital automation & marketing saves time and resources by streamlining tasks that would otherwise require manual effort. It enhances personalization by delivering targeted messages based on user behavior and preferences. Additionally, it improves lead conversion rates, ensures consistent communication, and provides valuable analytics to measure campaign performance, helping businesses refine their strategies for better results.

Popular tools for digital automation & marketing include platforms like HubSpot, Marketo, Mailchimp, ActiveCampaign, and Salesforce Marketing Cloud. These tools offer features like email marketing automation, customer journey mapping, CRM integration, and performance analytics, enabling businesses to manage campaigns efficiently and effectively.

Yes, digital automation & marketing is highly suitable for small businesses. It allows them to scale their marketing efforts without requiring a large team or budget. With affordable and easy-to-use tools available, small businesses can automate their campaigns, reach a wider audience, and compete effectively in the digital space.